I.  Bellwork  Identify a popular online/phone app.  Using the 4 P’s on the marketing mix describe it’s marketing strategy for each category.  II.  Objective: Properly apply marketing terminology and concepts to answer questions on the summative assessment. Analyze and describe the marketing mix for an app provider.  III.  Turn in Homework  IV.  Guest Speaker Monday […]

I.  Bellwork  Google Classrom:  II.  Objectives:  Explain how components of the core marketing functions and marketing mix contribute to a successful strategy. Apply content specific terminology to analyze marketing concepts select and identify key concepts throughout the first chapter and formulate questions  III.  Turn in Homework  IV.  Classwork: For each section (3) in Chapter 1:  […]

I.  Bellwork Page 18 Figure 1.1 Market Share – Q&A – Explain your answer II.  Objectives Compare and contrast consumer and organizational markets. Explain how each component of the marketing mix contributes to a successful strategy. Analyze scenarios and apply the marketing concepts to offer various explanations and solutions III.  Discussion : Review key concepts […]

I.  Bellwork  Explain each of the Four P’s of the marketing mix II.  Objectives: Compare and contrast consumer and organizational markets. Explain the importance of target markets. Explain how each component of the marketing mix contributes to successful marketing. Determine the meaning of words and phrases as they are used in a text, including analyzing […]

I.  Bellwork:    Google Classroom Describe promotions did saw the last time you went shopping? How did these promotions affect your decision to buy? II.   Objectives:  Describe how marketers use knowledge of the market to sell products. Compare and contrast consumer and organizational markets. Explain the importance of target markets. Explain how each component of the […]

I.  Bellwork: On Google Classroom II.  Objectives: Describe the benefits of marketing Explain the concept of utility and provide examples for each economic utility of marketing. Orally explain the benefits and utility associated with marketing III.  Classwork: – Turn in Page 15 Questions and Answers 1-5 Provide an example (not definition) for each.of the 5 […]

I.  Bellwork:  Reply on Google Classroom Explain a specific time you wanted a product or service and it was not available. Explain if you were eventually able get the product or service or not. II.  Objectives: Describe the benefits of marketing by constructing a tree map Explain the concept of utility. Create a brace map […]

I.  Bellwork – restate answers Why is marketing research so important to businesses? After reading the article below, why are consumers willing to overlook privacy concerns? Consumers like targeted marketing despite privacy concerns. Explain how you feel about your privacy in relation to marketing research methods. that attempt to gather information about you.  II.  Objectives […]

I.  Bellwork – on Google Classroom What was the easiest part of creating your presentation? What was the most difficult part creating of your presentation?   II.  Objectives Identify key components of the core marketing functions and apply them to a product/service Orally present the core marketing functions of a product/service based upon research of […]

I.  Bellwork Core marketing Functions on Google Classroom II.  Objectives: Learn about DECA and the opportunities it presents Research, analyze and apply the core marketing functions to a product Create a presentation based upon research relating to them to a specific product. III.  DECA Overview Michigan DECA DECA Competitive Events DECA Competitive Event Success Chapter […]