Marketing 2 – 4/12/18
I. Bellwork
A. Page 319 Project Goal – Q&A
- Which products should be included in the sales training?
- What questions or concerns are often asked by customers who purchase these products?
- How will you prepare for the training session?
II. Objectives:
- Describe the goal of the product presentation.
- Explain how products are selected for the presentation.
- Explain what to say during the product presentation.
- Create a thinking map to identify and discuss techniques that help create effective product presentations
III. Product Presentation pages 321-325
A. Discussion/Notes
- How to Give a Presentation About a Product
- How to Do a Presentation – 5 Steps to a Killer Opener
- Planning a Presentation Tree Map – P323
IV. Classwork
- Page 325 – 1-3 Q&A & 5
- iLearn Chapter 14 Student Activities P143
- For each false statement and rewrite the statement making it true
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