Marketing – 1/11/18
I. Bellwork
A. P 614 Marketing Case Study – English Language Arts Q&A (2)
II. Objectives;
- Describe pricing strategies that adjust the base price.
- List the steps involved in determining a price
- Calculate discounts in dollars and percentages.
- Calculate net amount.
III. DECA Marketing Social Media Link:
- Register: https://home.stukent.com/join/925-EDA.
- To get your password, if it doesn’t work contact: support@stukent.com
IV. Classwork: Outline:
A. Psychological Pricing Strategies
- Odd- Even
- Prestige
- Multiple unit
- Everyday Low prices
B Promotional Pricing
- Cash Discount
- Quantity Discounts (2)
- Trade Discounts
- Seasonal Discounts
- Allowances
C. Page 641 Practice 1-3
D. page 642 Practice 1-3
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