Marketing – 10/05/2017
I. Bellwork – Google Class Room
- What are the components of SWOT analysis and explain its benefits?
II. Objectives:
- Identify the purpose and processes involved in SWOT analysis, internal company analysis, and PEST analysis
- Conduct research and collaborate with a partner to perform a SWOT analysis on a business
III. Notebook /Discussion
PEST Analysis – Brace Map
- https://youtu.be/Y7y9SJ-W_b4
iLearn – Market Plan – Page 15 – SWOT Analysis – Together in your notebook
IV. Classwork
SWOT analysis on a specific business
- pick one partner, research the company and submit the information using Google slides (5 slides)
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