Marketing 2 – 4/09/18
I. Bellwork
A. Explain the marketing terms below and how they are related.
Target Market Segment & Consumer Profile
II. Objectives:
- Collaborate with others to conduct basic primary and secondary research
- Be able to explain the importance of identifying a target market segment
- Create a design for a T-Shirt based upon target market and consumer profiles
III. Job Shadow Information due next Friday (-2 each day late)
IV. Discussion:
- Target Market Segment
- Consumer Profile
V. Classwork
Form a group with no more than 3 people
Questions & Design Template on Google Classroom
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