Marketing – 2/01/18
I. Bellwork
Explain how marketing strategies would differ for a new product and an existing product? Provide examples
II. Objectives;:
- Construct thinking maps based upon information in the text to Identify the stage of a production life cycle and their related marketing strategies
- Explain the marketing strategies that can be implemented when a product is in the decline stage.
III. Discussion
IV. Notebook:
30.2 Production life style diagram on iLean
V. Classwork
A. 716 Vocabulary (4)
B. P 718 Create a Brace map & Explain each of the strategies (5) a company may utilize when managing the decline stage
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