Marketing – 11/09/17

I.  Bellwork

  • List three types of premiums used for consumer promotions
  • List four types of incentives used for consumer promotions.

II. Objectives

  • Develop a promotional mix based upon a identified target market.
  • Research and synthesize information to create well written promotional strategy for a product.
  • Review the elements of the promotional marketing mix

III.  Promotion Test Tomorrow

IV.  Classwork

  • Promotion Strategy on Google Classroom: Due Friday
  • Review on Kahoot
  • Practice link on Google Classroom


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